business events
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Business
How to successfully launch a new product in 8 steps
You’ve put in the work, ironed out the kinks, and now it’s time to launch. Successfully launching a new product is an exciting endeavor that introduces your innovation to the world and requires as much attention to detail […]
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Business
How to get sponsors for an event: 7 effective strategies
Partnering with sponsors benefits everyone involved in a corporate or charity event. For the planning organization, sponsors add visibility and credibility to the event, attracting a wider audience and additional involvement—not to mention how much they can increase […]
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Business
8 useful KPIs for measuring event success
You’ve just wrapped up an event—but how can you measure how successful it was? Key performance indicators (KPIs) measure event success in quantifiable ways, letting you know where you met your goals and where you can improve for […]
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Business
How to retain and engage clients with events
The key to a successful business is a strong relationship with clients and customers. Making these core connections ensures a return on investment, creates brand ambassadors in your community, improves workplace morale—and much more. Learn how to build […]
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Business
How to host a corporate cocktail party that clients and customers will love
Corporate cocktail parties help you make connections within your network, welcome new clients and customers, and show your employees how much you appreciate them. They’re also a great way to celebrate your business’s successes, showcase new offerings, and […]
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Business
Introducing Paperless Pro
For 15 years, Paperless Post has been a trusted resource for online invitations and greetings, helping you celebrate all of life’s big moments—birthdays, weddings, baby showers, and more. And now, we’re thrilled to introduce Paperless Pro: Our new […]
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Business
How to increase event attendance: 7 effective methods
Planning an event requires organization, attention to detail, and a great deal of effort. However, its success is often measured largely based on the turnout. If you’re in charge of devising new ways to increase event attendance for […]
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Business
How to successfully run a silent auction in 12 steps
Hosting a silent auction is an effective and exciting way to get everyone involved in your fundraiser—and to raise more money than ever. Silent auctions let guests quietly compete, using timing and strategy to win the big prize […]
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Business
How to organize a golf tournament fundraiser in 10 steps
A charity golf tournament brings people together for two important reasons: to support an important cause, and to get people excited about it via a much-loved sport. Guests actually enjoy attending these types of fundraisers, which is why […]
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Business
10 grand opening ideas to make your new business shine
You’ve worked tirelessly over the last few months—no, years—to get your business up and running. Finally, it’s time to celebrate your opening day. Of course, a grand opening both celebrates your accomplishments and kicks off your next customer-facing […]